Blue Square Media helped Harrogate Organics 12X their revenue and open a new retail store.
Overview
A health and wellness company based in the town of Harrogate that specialises in crafting natural products.
Among their diverse range, two products stand out: the soothing Magnesium Spray and the nurturing Rescue Balm.
Despite having great products, they faced some tough challenges.
The Problem
Harrogate Organics lacked a distinct name in the competitive wellness industry, with no singular ‘hero product’ to lead its brand.
They also had too many products that people weren’t buying.
Additionally, the absence of a trusted partner to guide them through strategy, marketing, advertising, and creative was a significant barrier to growth.
They were doing everything themselves with zero direction.
The Solution
Blue Square Media stepped in to bridge these gaps.
We identified a unique market position for one of their key products.
We developed a new, automated customer acquisition funnel and established email and SMS systems to keep customers engaged and returning.
Work Examples
<span data-metadata=""><span data-buffer="">The Results
- Sales of over 100K products, now exceeding 250K
- A 40% reduction in the cost of acquiring customers
- Increase in AOV (Average Order Value) by 73%
- Consistent monthly customer retention above 35%
- The hero product got over 1300 positive reviews
- A phenomenal 12x increase in revenue led to a new store